Lake Mirror in Downtown Lakeland, Florida

Lakeland’s insurance Agent

Serving Lakeland Since 1960

Local insurance solutions for Lakeland families, homeowners, drivers, retirees, and businesses.

From auto and home insurance to mobile homes and specialty coverage, we help you compare options from trusted carriers across Florida.

Voted Amongst Lakeland’s Best

Smith & Thomas Insurance has served Central Florida for more than 65 years and was recently recognized as a Top 5 finalist for Best Insurance Agency in Central Florida. Our Agent Colin Etheridge was also named a Top 5 finalist for Best Insurance Agent in Central Florida – in his first year!

Looking for coverage in Lakeland, Florida? Give us a call!

A Local Independent Agent

Lakeland has always been our home, and we’re proud to help families, homeowners, retirees, and businesses throughout Polk County protect what matters most. As an independent Lakeland insurance agency, we help clients compare auto insurance, home insurance, mobile home coverage, condo insurance, and more from multiple trusted carriers across Florida.

With multiple carriers, we can help you find the coverage you need while your life grows.

Trust You Can Depend On

We’re a local independent insurance agency working for you, not the insurance companies. Even better, we’ve been serving Central Florida since 1960, making us one of the most established independent agencies in the region.

That’s trust earned over decades—and backed by results.

We’re proud to be part of the Southern Grace Dance Company Family.

“We’ve had a wonderful experience working with Colin!”

– Owner, Southern Grace Dance Company

Lakeland, FL

Insurance Solutions for Lakeland Businesses

From family-owned shops and contractors to local service companies, churches, schools, and growing businesses across Polk County, we help Lakeland business owners and non-profits protect what they’ve worked hard to build. As an independent insurance agency located in Lakeland, we’re able to compare commercial insurance options from multiple trusted carriers to help businesses find coverage that fits their operations, industry, and budget.

Whether you need general liability insurance, commercial property coverage, workers’ compensation, commercial auto insurance, or protection for a growing team, our local agency is here to help businesses throughout Lakeland and across Florida navigate coverage with confidence.

Locals You Can Count On:

“Former employee. Current customer. That probably says enough.”

– Leigh T.

Lakeland, FL

“We really appreciate their support and they are always happy to help. It’s a pleasure working with them!”

– Sharon F.

Lakeland, FL

“First class, professional. I have switched all my insurance to them.”

– Gary S.

Lakeland, FL

Trusted By The Folks That Live Here

From longtime Lakeland homeowners and growing families to retirees across Polk County’s 55+ communities, we’re proud to help protect the people who make this area feel like home. Over the years, we’ve helped clients compare coverage for everything from mobile and manufactured homes to newer Florida builds, everyday drivers, classic cars, condos, RVs, and more.

As an independent Lakeland insurance agency, we work with multiple trusted carriers to help local residents explore coverage options that fit their lifestyle, property, and budget — all with the kind of personal service you can only get from a local team that truly knows the area.

Talk With a Local Lakeland Insurance Agent

Whether you’re protecting your home, reviewing your auto coverage, insuring a mobile home, or simply looking for better service, our Lakeland team is here to help you explore coverage options from trusted Florida insurance carriers.